( This project was for a design curriculum at Ball State University during fall of 2020. )
I chose Adult Swim because of their unique, bizarre, and straightforward way of marketing, along with vibrant aesthetics. I have been an AS fan ever since I was a kid, so this project was more fun than work. If I am passionate about my work, it feels the most natural for me.
Mockup of mailer
This conference included an itinerary of different panels and workshops. Attendees could learn a plethora of tricks for any animation software from the animators themselves. Discuss storyboarding, character design, 3D rigging, background design and even music composition.
When coming up with this design, the intention was to keep it bright and fun. A continuous line connects each information panel, having consistency throughout. Panelists were decided by popularity factor, I chose the top five out of thirty-three shows.
Inspiration for this mailer was Adult Swim's OFF THE AIR visuals. Bright, candy-esque shades that pop. Location of conference is relative to the main production studio located in Georgia.